Hi Nick 

Here’s my advice on how to optimise your website for Search Engine Optimisation focusing on backlinks.

If you have spent some time optimising your website with on-page SEO, like keywords it is now time to focus on technical and off-site SEO.

Backlinks
Backlinks are when another website links to your website. They can help with your rankings as Google looks at backlinks as a vote of confidence in the quality and relevance of your content.

Having backlinks from relevant and authoritative websites are more valuable. There are lots of free tools to check your backlinks online—once you know how many you have, why not try some of the following to increase your number?

• Build company profiles on platforms like LinkedIn
• Guest blogging on other websites
• Articles in local press media
• Create listings on business directories
• Link out to certain businesses and ask them to return the favour
• Get links from suppliers

Tools to discover your backlink profile
ahrefs.com/backlink-checker
neilpatel.com/.../
https://www.seoreviewtools.com/valuable-backlinks-checker/

Hopes this helps

Regards

Sarah 

Many thanks Sarah. Everyday is school day.

Regards

Nick

Optimizing your website for SEO ranking is a great step to improve its visibility. Here are some tips to get you started:
Keyword Research: Identify relevant keywords related to your business or content. Use tools like Google Keyword Planner or Ubersuggest.On-Page SEO: Optimize your content with those keywords. Use them naturally in titles, headers, and throughout your articles.
Quality Content: Create high-quality, informative, and engaging content that addresses your audience's needs.
Remember, SEO is an ongoing process, and it may take some time to see significant results. What you can do is check this link right here now to get more insights. But keep at it, and you'll likely see improvements in your website's rankings.

Great advice, thanks for you comment, I will be keep the Ubersuggest tool in my notebook for future reference. 

Many thanks ! Notes made!

Optimizing your website for SEO is a smart move. I'd recommend kicking off with keyword research – understand what your audience is searching for. Next, ensure your website's content is not only relevant but also engaging. Don't forget the power of meta tags and descriptions; they work wonders. And hey, if you're exploring expert help, I've heard good things about a Korean digital marketing agency. They're known for navigating the digital landscape seamlessly.

Optimizing Your Website for SEO Ranking

Optimizing your website for Search Engine Optimization (SEO) is crucial for increasing visibility, attracting organic traffic, and boosting your online presence. Here's a breakdown of key strategies:

On-Page SEO

• Keyword Research: Identify relevant keywords and phrases that your target audience is searching for.
• Content Optimization: Create high-quality, informative content incorporating your target keywords naturally.
• Title Tags and Meta Descriptions: Write compelling title tags and meta descriptions that accurately reflect your content and include relevant keywords.
• Header Tags: Use header tags (H1, H2, H3) to structure your content and emphasize keywords.
• Image Optimization: Optimize image alt text and file names with relevant keywords.

Technical SEO

• Website Speed: Optimize your website for fast loading times.
• Mobile-Friendliness: Ensure your website is responsive and displays correctly on all devices.
• XML Sitemap: Create an XML sitemap to help search engines understand your website structure.
• Robots.txt: Use a robots.txt file to control how search engines crawl your website.
• URL Structure: Create clean and descriptive URLs.

Off-Page SEO

• Link Building: Acquire high-quality backlinks from reputable websites.
• Local SEO: Optimize your website for local search if applicable.
• Social Media: Promote your content on social media platforms.
• Online Directories: List your business in relevant online directories.

Content Marketing

• Blog Posts: Create informative and engaging blog posts targeting specific keywords.
• Guest Posting: Contribute articles to other websites to build backlinks and authority.
• Video Marketing: Create videos to enhance content and improve search visibility.

User Experience (UX)

• Website Navigation: Ensure your website is easy to navigate.
• Mobile Optimization: Provide a seamless user experience on mobile devices.
• Page Load Speed: Optimize your website for fast loading times.

Tracking and Analysis

• Google Analytics: Monitor website traffic, user behavior, and conversion rates.
• Keyword Ranking: Track your website's performance for target keywords.

Remember: SEO is an ongoing process. Stay updated with algorithm changes and adapt your strategy accordingly.

Thanks James