Search on Different Font/Format of Text within UDF

SOLVED

I am attempting to search for certain phrases and maybe date formats within an UDF on the SO Header in order to populate separate UDF's.  I've had trouble before with the scripts not picking up the phrase if it is all capitalized and vise versa.  Is there a way to account for this or do you have to script for each possible variation. 

Example: I want to search for "New Hire" in the UDF_SHIPPINGMESSAGE and if found check off my UDF_NEWHIRE check box.  If a user types "NEW HIRE" then the script doesn't recognize the phrase.

Part two of the question: Date formats, is there a way to get the date from the UDF_SHIPPINGMESSAGE to populate a UDF Date field and account for all the different ways a user can enter a date format?

The data populating the UDF"s I am searching in is coming from an eCommerce free text field, that is why I can't standardize it.